Scenarios
Interesting Ways To Use Facebook Custom Audiences
Now that you can keep Facebook Custom Audiences up-to-date with your Infusionsoft lists, all sorts of possibilities suddenly become possible. Like what you ask?
We’ve taken some of our best ideas and divided them up among the different stages of the Infusionsoft Customer Lifecycle. No matter where you need to focus, there is a CRM retargeting strategy you can use.
Have you found out-of-the ordinary ways to use Facebook Custom Audiences? Let us know so we can include your Facebook Custom Audience success story with everyone on this page.
Use these ideas to help with lead generation, segmentation, brand awareness and warming cold audiences.
- Promote Joint Venture & Affiliate Offers To Your Email List
- Drive Higher Event Attendance with Facebook Advertising
- Use Facebook Ads to Prime Prospects Before A Sales Call/Meeting
- Use Retargeting to Reach Email Contacts With Vertical Specific Content
- Use Facebook Ads to Target Your Sphere of Influence to Get More Referrals
- Use Facebook Ads to Target New Email Opt-Ins With A Splinter Offer
Use these ideas to turn leads into paying customers, reinforce the buying decision, and encourage referrals.
- Use Facebook Ads to Target Contacts Who Are Not Opening Your Emails
- Target People Who Abandoned Cart or Order Form with Facebook Ads
- Use Facebook Ads to Target New Email Opt-Ins With A Splinter Offer
- Use Facebook Ads to Improve Upsell or One Time Offers
- Funnel Retargeting with Facebook Advertising (low hanging fruit)
- Deal Pending? Use Facebook Ads to Get The Deal Closed
Use these ideas to improve profitability by turning customers into repeat customers and improving customer retention.